Length of Hair Affects P1 and N170 Latencies for Perception of Women's Faces.

This study investigated the relationship between length of hair in facial stimuli and latency and amplitude of the P1 and N170 components of event-related potentials during facial perception. Electroencephalography was recorded from 21 Japanese participants (four men, 17 women) who were shown pictures of faces with one of three lengths of hair: long, medium length, or short. In addition, we used both fixed-size and variable-size blocks. In fixed-size blocks, the three types of stimuli were matched to have the same overall size; in variable-size blocks, long hair stimuli were the biggest, medium length hair stimuli were medium sized, and short hair stimuli were the smallest. We analyzed P1 latency and amplitude using two-way (6 × 2) repeated-measures analysis of variance over length of hair and electrode; N170 latency and amplitude were analyzed using three-way (6 × 2 × 2) repeated-measures analysis of variance over length of hair, hemisphere, and electrode. The latency of P1 to faces with short hair in variable-size blocks was significantly longer than that to the other five stimulus types ( p < .01 for four of the other types; p = .083 for medium length hair in variable-size blocks). The latency of N170 to faces with long hair in variable-size blocks was significantly shorter than that to faces with medium length hair and short hair in variable-size blocks ( p = .026 and p = .086, respectively). These results indicate that length of hair influenced P1 and N170 latency, supporting the notion that length of hair is a significant external facial feature. Because long hair attracted participants' attention, there was early perceptual processing of this feature. In contrast, because short hair did not attract attention, perceptual processing of this feature was late.